Switch On Nerd Mode
Build an AI agent for your inbox.
your sales.
your marketing.
your business.
your inbox.
A one-day, hands-on AI event. Bring your laptop. Leave with an AI agent that works for you.
Not sure it's for you? Take the 60-second test →
v0.1The interest list is open. Register to hear the date, venue and ticket release first.
Register Your Interest
Free, no commitment. Hear first when tickets open.
One day. Your laptop.
Your own AI agent.
- AI agents
- Prompting that works
- MCP
- Automation
- AI for sales
- AI for marketing
- Research agents
- Guard rails
- Live builds
- Agent teardowns
- Scheduled agents
- Reviewer agents
What You'll Do
See the agenda →Learn AI,The tools and habits that save you hours every week.
- Which AI tools to use for what
- How to ask AI for exactly what you want
- Research and writing in minutes
Build an AI agent,Step by step, on your own laptop. No coding needed.
- Your first agent in an hour
- Connect it to your email and calendar
- Add checks so it gets things right
See agents at work,Real businesses show the AI agents they run, and the results.
- An agent that answers sales emails
- What went wrong, and the fix
- What it costs per result
How the day works
Workshops,Hands-on, laptops open.
Live builds,An agent built from scratch, on stage.
Teardowns,Real agents, real numbers.
Agent Garage,Bring your AI problem. Get it fixed.
Quick demos,Five minutes each. No slides.
Drinks,In Amsterdam, after the sessions.
House Rules
Every session follows these.
- Laptops OpenYou build as we go.
- Show It WorkingLive demos beat slides.
- Real NumbersResults with dates attached.
- Share What BrokeMistakes teach the most.
- No Sales PitchesSpeakers teach. Selling happens at the bar.
- No Question Too BasicBeginners are welcome.
Run by People Who Use AI Agents Daily
We run AI agents in our own businesses. One answers our sales emails and books meetings. On the day, we show you exactly how it works.
Our sales email agent, 14 days to 28 Oct 2026. Live numbers
Who It's For
No coding needed. Just curiosity.
Founders,See what AI can do for your business before you invest.
Sales and marketing,Build an agent for research, outreach or follow-ups.
Ops and builders,Connect AI to your tools, safely.
The curious,Used ChatGPT? This is the next step.
Register Free. Hear It All First.
20 seconds. No commitment.
Tickets first,Before general sale.
Date and venue first,Before we announce them.
A vote on the agenda,Tell us what to cover.
A shot at speaking,Built something? Show it.
Changelog
- The interest list is open. Register to hear the date, venue and ticket release first.
Updated every week until March 2027.
Nerd Notes
See all →How to Build Your First AI Agent: 8 Lessons From Building One in a Weekend
How we went from an idea to a working AI agent in a weekend, then trusted it with real customers: pick the right job, teach it for two days, measure edits, add a reviewer and decide what stays human.
Nerd Mode: A Hands-On AI Event in Amsterdam, March 2027
What Nerd Mode is, who it is for and what happens on the day: AI workshops, live AI agent builds and teardowns of agents running real businesses, in Amsterdam in March 2027.
What Is an AI Agent? A Plain-English Guide With a Real One
An AI agent takes a goal, works out the steps and uses tools to get it done. The six parts every agent has, how it differs from a chatbot or an automation, and a real agent that answers our sales replies.
Questions, Answered
When and where is it?
Amsterdam, March 2027. People on the list hear the exact date and venue first.
How much are tickets?
Prices aren’t set yet. Registering is free and commits you to nothing.
Do I need to code?
No. There’s a track for beginners, one for building with no coding, and one for people already building agents.
What should I bring?
A laptop and a charger.
What language is it in?
English.
Can I speak or run a demo?
Yes, if you’ve built something real. Apply to speak.
Can my company partner with you?
Yes. We work with a few partners whose tools people will actually use. Get in touch.
Who’s behind it?
Jamie Petterson and Tim Thiele, founders of Sales Boutique and Contaktly. We use AI agents in our businesses every day.
What happens to my details?
We only use them for Nerd Mode updates. Never sold or shared. Privacy.
Be in the Room in March 2027.
Register free. Hear first when tickets open.
Count Me In
No commitment. We only email about Nerd Mode.